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BMA is the only organization in Atlanta dedicated to the needs of B2B marketers. In a day and age where competition is fierce, budgets are squeezed and corporate ethics are back in vogue, we help marketers chart a course to success.
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As a business marketer or communicator, your needs are distinct from those of the consumer marketing environment. Broad-brush marketing associations or trade organizations devoted to a single program category cannot effectively provide the required resources. You need an association that, like you, focuses on meeting the challenges presented in business marketing, day in and day out. You need the Business Marketing Association.
The reason I belong to BMA—and have for over 20 years—is that the organization lives up to its promise of being the leading professional resource for B2B marketers and communicators. BMA has the information and the forums—locally and nationally—to make marketing success a reality. –Mark Semmelmayer Communications Manager Kimberly-Clark
–Mark Semmelmayer Communications Manager Kimberly-Clark
The annual fee for individuals to join the BMA Atlanta is $260. This includes a national fee of $185, a new member fee of $25 and our Atlanta Chapter dues of $50.
You will be routed to our national website. Scroll down for the member application and complete the process by selecting the Atlanta chapter dues.
Time to Renew Your Membership? – Click here to renew your membership.
Click here for information on large group Corporate Memberships.
BMA Atlanta is the only organization that provides access to the kind of data, people and programs designed for your professional development. In an uncertain economy when budgets are tight, you need a resource you can depend on for solid B2B marketing information. We help marketers chart a course for marketing success.
BMA focuses our efforts on developing programs and events around the dynamic needs of Atlanta’s B2B marketers. We help B2B marketers keep pace with changing legislation, understand how to market effectively using new social media outlets, and decipher marketing trends to develop effective go to market strategies.
We connect B2B marketers with resources including ad agencies, CRM solutions, SEM vendors, lead generation, analytics companies and more. We believe that you can accomplish anything with the right mix of tools in your toolbox.
BMA Members have access to a variety of events and resources. These include:
Lunch Programs & Panels – marketing experts keep you “in the know” with networking before and after the event Networking Socials – evening events offer an informal gathering of like-minded professionals wishing to connect and discuss marketing best practices Event Discounts – members enjoy a $15 discount off the admission fee Education & Training – The Business Marketing Institute provides three online modules leading to B2B marketing certification: Marketing Skills Assessment (MS/A), Marketing Skills Builder (MS/B) and Marketing Skills Certification (MS/C). BMA/ISBM Educational Core Series – In partnership with the Institute for the Study of Business Markets (ISBM), ISBM seminars are available to BMA Members. Extensive resources including: B2B marketing articles, industry surveys and marketing research, affinity benefits and memberships, access to BMA’s career center and speaker’s bureau Free subscription to BtoB Magazine – the leading publication for marketing strategists. Access to Local and National directories of BMA Members A variety of member-only programs like discounted affinity services from National BMA Partner firms. (See our Resources page for a complete listing – BMA Member Resources) Opportunities to volunteer and participate on our Board (click here if you are interested in Board Membership) (mailto:info@bmaatlanta.com)
Lunch Programs & Panels – marketing experts keep you “in the know” with networking before and after the event
Networking Socials – evening events offer an informal gathering of like-minded professionals wishing to connect and discuss marketing best practices
Event Discounts – members enjoy a $15 discount off the admission fee
Education & Training – The Business Marketing Institute provides three online modules leading to B2B marketing certification: Marketing Skills Assessment (MS/A), Marketing Skills Builder (MS/B) and Marketing Skills Certification (MS/C).
BMA/ISBM Educational Core Series – In partnership with the Institute for the Study of Business Markets (ISBM), ISBM seminars are available to BMA Members.
Extensive resources including: B2B marketing articles, industry surveys and marketing research, affinity benefits and memberships, access to BMA’s career center and speaker’s bureau
Free subscription to BtoB Magazine – the leading publication for marketing strategists.
Access to Local and National directories of BMA Members
A variety of member-only programs like discounted affinity services from National BMA Partner firms. (See our Resources page for a complete listing – BMA Member Resources)
Opportunities to volunteer and participate on our Board (click here if you are interested in Board Membership) (mailto:info@bmaatlanta.com)